"The New Jersey Turnpike," 1953

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The New Jersey Turnpike, the most modern, most heavily traveled toll highway in the world. Starting just outside New York City at the George Washington Bridge, it picks up traffic from the Lincoln and Holland tunnels under the Hudson River, as it runs southwest down across New Jersey through the most heavily traveled industrial region in the nation. A 118-mile express highway that reaches to the new Delaware Memorial Bridge below Philadelphia, a triumph of engineering skill and farsighted planning. And as other express highways are built in other states they'll provide non-stop traffic corridors between major cities throughout the country, from Canada to Mexico, from the Atlantic to the Pacific.

Building the Turnpike was a fabulous undertaking, involving astronomical quantities of building supplies and materials, costing hundreds of millions of dollars. But rolling down the New Jersey Turnpike is like driving into a new world, a world without stop lights or sharp curves, a world especially created for motoring pleasure, for safety, speed, and comfort.

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The only time anyone stops is for relaxation at wayside restaurants or for necessities like gas and oil at service stations that remain open around the clock every day and night of the year.

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